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Voices of the Silenced: A Visual Journey Through Human Rights Day 2024
Reborn Communications' 2024 Human Rights Day campaign uses powerful imagery of silenced voices to advocate for freedom of expression and provoke global discourse on censorship.
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Ivan Biošić
December 10, 2024
4 min
Unveiling Grok 2: A Leap Forward in AI Innovation Introduction to Grok 2
Grok 2 revolutionizes marketing with its advanced AI capabilities, offering real-time, personalized content creation and strategic visual storytelling through integration with social platforms like X.
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xAI / Grok 2
December 10, 2024
Pantone Unveils Mocha Mousse as 2025 Color of the Year
Pantone has announced Mocha Mousse (PANTONE 17-1230) as its Color of the Year for 2025, a warm and inviting brown that embodies comfort and sophistication. This selection mirrors a collective yearning for stability and the enjoyment of everyday luxuries.
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Ivan Biošić
December 9, 2024
OpenAI Unveils Sora: A New Era of AI-Powered Video Creation
With Sora, OpenAI introduces a groundbreaking tool enabling easy video generation for Plus and Pro users, unlocking new horizons for creative collaboration.
Ivan Biošić
December 9, 2024
The Evolution of Best Global Brands by Interbrand: 2024 Insights
The 2024 Best Global Brands Report marks 25 years of Interbrand’s rankings, showcasing the evolution of branding as a critical driver of business growth. It highlights key trends shaping the global landscape, including the shift to arena-based competition, the rise of sustainability as a differentiator, and the transformative impact of AI.
December 9, 2024
The Magic of Christmas Marketing: Big Brands Attempt to Win Hearts with Holiday Emotions
As the festive season approaches, brands across industries unleash their most creative, emotional, and awe-inspiring campaigns to resonate with the holiday spirit.
December 9, 2024
The Pistachio Craze: Dubai’s Viral Chocolate From TikTok to Global Tables
The viral rise of pistachio chocolate from Dubai, fueled by TikTok and social media, has not only captivated global taste buds but also significantly impacted the pistachio market, driving demand, innovation, and a surge in culinary creativity worldwide.
December 8, 2024
XRP’s Meteoric Rise and the Meme Coin Frenzy on Its Ledger
Discover how XRP’s price boom and social media-fueled marketing are driving the explosive rise of meme coins on the XRP Ledger, reshaping the crypto landscape.
December 8, 2024
Unveiling the New ChatGPT Models: Why o1 and ChatGPT Pro Are Next Level Solution for Marketers
ChatGPT o1 and ChatGPT Pro revolutionize AI for professionals by offering specialized tools for polished writing, adaptable social media content, and insightful market analysis, making them essential for tailored creative and strategic tasks.
Ivan Biošić
December 7, 2024
9 min
Jaguar’s "Bold" Rebranding: A Strategic Shift or Risky Departure?
We explore Jaguar’s bold rebranding, analyzing its modern logo redesign, human-centric teaser video, and the balance between honoring heritage and embracing a forward-thinking identity in the luxury electric vehicle market.
Ivan Biošić
December 7, 2024
9 min
Introducing Reborn Unwrapped
Reborn Unwrapped is your weekly source for bold ideas, industry trends, and innovative insights, peeling back the layers of marketing and communications to inspire and inform.
Ivan Biošić
December 6, 2024
6 min
Five Game-Changing Branding Trends to Watch in 2025
Branding in 2025 focuses on purpose-driven values, personalized experiences, immersive technologies, minimalist design, and authentic storytelling to build deeper, more meaningful connections with consumers.
Ivan Biošić
December 6, 2024
8 min
Exploring the Cosmos of Creativity: How Our Values Propel Reborn to New Heights
At Reborn Communications, our values—rooted in authenticity, creativity, and the courage of astronauts—guide us to push beyond conventional boundaries and cultivate trust and meaningful connections between brands and audiences.
Ivan Biošić
December 6, 2024
5 min
Navigating the Modern Marketing Communications Universe
Modern marketing communications requires brands to craft unified, data-informed, and empathetic narratives across diverse platforms, continuously adapting strategies to meet audiences wherever they are.
Ivan Biošić
December 6, 2024
7 min
Spreading Joy Across the Globe: How Marketing Inspires Joy, Love, and Togetherness
Emotional marketing during the holidays, exemplified by campaigns like “Monty the Penguin,” taps into universal themes of love, joy, and giving, creating heartfelt connections that resonate globally and elevate brands into cherished parts of the season.
Ivan Biošić
December 6, 2024
8 min
Heartstrings by Apple: This Holiday Season Technology Meets Tradition
Apple’s “Heartstrings” holiday ad blends emotional storytelling with innovative accessibility features, showcasing how technology fosters connection, inclusion, and the magic of togetherness during the holiday season.
Ivan Biošić
December 6, 2024
9 min
From Spark to Launch: How We Kick Off a New Client Partnership
We guide clients from an initial consultation through ideation, planning, concept creation, and finally launch and deployment, ensuring a seamless, collaborative, and results-driven partnership from start to finish.
Ivan Biošić
December 6, 2024
3 min
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